THE BRIEF

To give Old Mout Cider a presence on social media for launch.

THE SOLUTION

Old Mout is a range of fruit ciders that launched in the UK for summer 2014. The aim was to highlight the fruit flavours and the brand's New Zealand roots, a "Kiwi taste for adventure".

Whilst freelancing at Fabric ad agency I was tasked with creating collages for their online social media presence. Each post had a theme relating to adventure or activities within the UK that were seasonally driven. After all, cider's not just for summer!